Communication is intrinsic to all organizations to further their mission and meet their goals. When approached strategically, it guides them to deliver the right message to key stakeholders in the most effective manner. With consistent information activity within an organization and with all the stakeholders for creating and communicating precise, relevant, and appropriate sustainable impact. Understanding that effective communication skills, especially in development and social impact settings, require special attention to strategy and delivery, since such organizations are dealing with multiple objectives and diverse stakeholders, Bharatiya Vidya Bhavan’s RPICM and MICA have partnered to bring to you a 4-month certificate course on Strategic Communication for Sustainable Impact. This certificate course is tailored for corporates, social sector professionals, young professionals, and CSR teams to delve deeper into strategic communication that reflects the changing means of communication and importance of data & research; canvassing the emerging platforms and ways to successfully engage all the stakeholders in an increasingly mediated and networked world; the significance of strategic communication for successfully communicating sustainable impacts; and the trends and future of strategic communications for development professionals.
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Academic Schedule
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Course Duration: 4-Months
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Batch Timings: Evening Classes
For Whom
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Corporate Communication teams
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Nonprofit and Social Business Communication team
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Fundraising team
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New Non-profit leaders and Social Business Leaders
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CSR Foundations Communications Team
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Individuals interested in India’s Sustainable Impact
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Early Career University Faculty
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Students undergoing PG programs in business management and/or social sector
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Learning Purposes
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Fundamentals of communication
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Role of ethical & sensitive communication
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Research & evidence-based approach for effective communication
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Brand building through communication
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New & emerging platforms for sustainable impact communication for CSR projects
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Pedagogy
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Panel Discussions and Hands on exercise
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Case Method and situation analysis
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Role plays; In class assignments
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Lecture; Group discussions
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Audio-video-analysis and Projects
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Evaluation
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Case Analysis (20%)
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Self-reflection with implementation details (50%)
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Quizzes & exercises (30%)
Certificate
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You will earn a certificate on completing all the modules and fulfilling the evaluation criteria of the online course on ‘Strategic Communication for Sustainable Impact. It will be sent to you on your registered e-mail ID within 20 working days of the course completion
Eligibility for Certification
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90% attendance
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100 % assignment submission
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Certificate will be awarded at the discretion of evaluators from CDMC-MICA Terms and conditions
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The registration fee is non-refundable; however, the nominee’s name can be changed upto 5 days before the beginning of the course.
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Participants will get a certificate on behalf of CDMC-MICA and RPICM on completing the course.
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Once you submit the registration form along with the payment (online), you will receive a confirmation email within 2 working days. All other terms are subject to the host organisation’s discretion